Coffee mate® is dedicated to foodservice and to helping you build your business. Our brand actually has the power to attract consumers to your brand. For instance, 76% of people who buy their morning coffee on the way to work say they would be likely to purchase it at a place that offered Coffee mate® flavored creamer instead of only milk or cream.1 Here are a few easy ways you can use America’s #1 brand of creamer2 to become a true “creamer destination.”
Use it to help build incremental sales.
78% of consumers that purchase a morning coffee say they also “sometimes” or “often” purchase a breakfast or lunch item at the same time–and 60% of consumers that purchase an afternoon coffee say they also “sometimes” or “often” purchase a food snack at the same time.1 Build sales by merchandising pastries, salads, sandwiches and other grab-and-go items so that it’s easy for your customers to add them in when they stop in to buy their coffee.
Let them know you’ve got it.
85% of consumers say that personalization is important to them when it comes to coffee and more than half say that they would go out of their way to get their coffee at a place they know offers specialty creamer flavors.1 Leverage the power of America’s favorite brand of creamer2 and offer several different flavors from our broad flavor portfolio to attract and satisfy your guests
Feature more flavors.
72% of consumers say that they enjoy trying new/different creamer flavors, and 65% say that they enjoy trying seasonal creamer flavors.1 No creamer brand offers as many different delicious flavors of liquid and powdered creamers as Coffee mate®. Don’t forget to rotate in our popular limited-time seasonal flavors: Peppermint Mocha, Pumpkin Spice and Gingerbread Cookie.
Ride the specialty-coffee wave.
76% of iced coffee drinkers say that iced coffee creamed with a Coffee mate® flavored creamer is a good substitute for an iced latte, and 85% say they would be likely to purchase iced coffee that was creamed with Coffee mate® French Vanilla flavored creamer.1 Coffee mate® makes it easy to offer a rich-tasting vanilla specialty coffee–or create a “Caramelatte” using house coffee with Coffee mate® Vanilla Caramel or Salted Caramel Chocolate flavor.
Chill and thrill.
Offering profitable iced coffee drinks is as easy as adding French Vanilla or Sweetened Original to your house coffee and serving over ice. Or blend to make a refreshing coffee frappe.
1 Datassential 2018
2 Nielsen xAOC + WFM, 52 weeks ending 09/07/19